We warmly welcome farmers market organizers, staff, volunteers, board members, vendors, community partners from every corner of the Pacific Northwest and beyond. Our virtual conference provides the timely trainings, connections, and inspiration you need to launch your 2022 farmers market season! 

 Register Here 

February 23 to 25 🍎 WSFMA Farmers Market Conference

We’re building off of last year’s successes to bring you an even better virtual conference in 2022. We all wish we could be together in person, but are prioritizing everyone’s health and safety while eagerly looking forward to a time without new surges and variants. 

The Conference program will run from 9:00 am to 1:30 pm (PST) each day. Click here for a Conference Overview.

Keynotes

Workshops

18 workshops provide timely and targeted training for farmers markets at every stage of development. We’ll learn together to overcome challenges, track important trends, dig into diversity, evolve our growing food access programs, as well as drilling down on best practices for market management, building personal and market resilience, and more.

🍎 New this year we have a workshop track for new, seasoned, and returning Farm Vendors (and their employees) on Friday, Feb. 25. Special registration available for any farm vendor interested in a one-day rate.  

Click here for Full Conference Agenda by Day

Building Your Shopper BaseWhat’s Trending for 2022 Farmers Markets for All: Building Food Access Infrastructure that Works for Farmers MarketsVendor Success = Market Success
Farmers Market Branding and MerchandisingNo Going Back: Brave New World of Farmers MarketsModernizing Food Access: Accessibility and E-BenefitsBuilding Your Best Board EverFarmers Markets 101: Crash Course for new and returning vendors
Telling Your Story through NewslettersFarmers Markets Leading Environmental Awareness and ChangeFarmers Market Tours for SNAP Shoppers Successful SponsorshipsHiring for Farmers Market Success
Building a Marketing Campaign from Planning to ResultsLightning Rounds: Relevant Updates from Farmers Market PartnersPromoting Your Food Access Programs Tapping “Washington Gives” to Raise Individual Gifts Simply and EasilyCollecting and Deploying Farmers Market Data

Networking & Community Connections

We’ll maximize the Whova’s Community Center so you can easily connect with other attendees, exhibitors, and special guests. New this year are Roundtables on Wed, Feb 23 to bring together up to eight people around any topic of your choice.

Farm-Vendor Day on Feb 25

If you’re new to farmers markets, interested in zooming out to understand the bigger picture, or curious about what it takes to sell at farmers markets, we’ve designed a day just for you. Friday, Feb 25 is our “Farm-Vendor Day.” It starts with a Director Sandison, offers “Farmers Markets 101” and “Hiring for Farmers Market Success” workshops, followed by inspiration from Audra Mulkern and the Female farmer Project. More information and flyer here

Registration

Special COVID-19 rates are back in 2022.
$ 150.00*   for Full Conference
$ 100.00*   for Full Conference for WSFMA member farmers markets
$  35.00   for Farm-Vendor Day on Friday, Feb 25

Notes:
* Get your Full Conference tickets before Valentine’s Day for best value. Prices increase $25.00 on Feb 15. 
* Ticket prices do not include the processing fees that Whova charges.
+ Workshop recordings will be available to conference attendees for 6 months on the Whova platform.

Get Ready to Whova!

For the second year, we’ll host our conference using Whova’s virtual conference platform. While we are being safe, let’s make the most of connecting with the same great timely and targeted workshops, speakers, and creative ways of connecting!

Exhibitors & Sponsors Supporting Farmers Markets

Using the Whova’s networking and community tools, our virtual conference experience provides an exceptional opportunity to highlight your business or organization. Sponsorship reflects your commitment to the future of farmers markets and will showcase the value of your programs, products or services. A variety of sponsorship opportunities are available so you may choose your level of support. Please click here for information on the WSFMA’s 2022 Exhibitor-Sponsor Opportunities.


🍎 Looking for the WSFMA “Boot Camp” for New (and Returning) Market Managers & Board Members?

The Farmers Market Boot Camp will be Thursday Feb. 3, 10 and 17. It is designed for new managers and board members or anyone who would simply would like a refresher. Please click here for information about our virtual 2022 “Boot Camp.” Registration is separate.