New in 2018 – Full Day Training Workshops!

Register now

In 2018, the Washington State Farmers Market Association (WSFMA) will host two two-day Farmers Market Workshops; one of these events will be in Renton and one in Spokane. This is a new opportunity for WSFMA to offer more in-depth training for farmers market leaders on specific operational topics. There will also be time to network and socialize with fellow market staff and board. This workshop format will replace the WSFMA annual statewide conference this year, but we will host our annual conference in 2019 celebrating our 40th anniversary as an organization!

Cost
WSFMA Members receive three free registrations and $25 per day/attendee after that.
Non-members cost $50 per day/attendee.

Registration
Day 1 and Day 2 topics and speakers will be in similar in Renton and Spokane. Please note that you can attend one day in each location, such as Day 1 in Renton and Day 2 in Spokane, if that works best for your schedule. Please indicate on the form which days and locations you plan on attending.

This form can be used to register five members and four non-members. Please contact the WSFMA staff at office@wafarmersmarkets.org to register more people than that.

Western Washington:
Saturday, February 10 and Monday, March 12
LAST DAY TO REGISTER FOR DAY 2 IN RENTON: Monday, March 5th
Renton Community Center
1715 Maple Valley Highway, Renton, WA 98057

Eastern Washington:
Friday, April 6 and Saturday, April 7
LAST DAY TO REGISTER FOR SPOKANE: Friday, March 30th
Empire Health Foundation, Philanthropy Center
1020 West Riverside Ave, Spokane, WA 99201

Day 1 (February 10 in Renton and April 6 in Spokane)

TimeActivity
8:00am Check-in, Coffee, Networking
8:45amWelcome & Introductions
9:00am Building your Board - Holly O'Neil
What does a functional board look like?
What should your non-profit be doing?
Managing and retaining staff and volunteers
10:45 Financial Fluency - Paul McClellan
Management Decision Framework
Financial Terms and Best Practices
12:00pm Lunch - Inland NW Farmers Market Association overview - Rob Allen (Spokane)
1:15pmMarketing Your Market Panel - Patricia Hennessy & Julian O'Reilley
How to attract and retain customers and vendors
Branding and design
Messaging

Cultivating press and sponsors
What we know from social media
4:30 Social Hour at Kendall Yards Spokane

*Lunch on Day 1 in Renton and Spokane will include a showcase of Farmers Market current marketing materials. Please bring market posters, brochures, fliers, etc.
*Friday night in Spokane will feature a special wine tasting event sponsored by the Inland NW Farmers Market Association.

Day 2 (March 12 in Renton and April 7 in Spokane)

TimeActivity
8:00Check-in, Coffee, Networking
8:45am Welcome & Introductions
9:00am Bootcamp 101: From Pre-Season Prep to Post-Season Thanks - What You Need to be Successful - Karen Kinney & Ivy Fox (Renton) & Shane Laib (Spokane)
WSFMA Roots Guidelines
Rules & Reporting
Market Integrity
Essential Organizer Duties
Licenses & Regulations
Membership Benefits & Advocacy
12:15pmLunch - FMNP Access Training - Katherine Flores (Renton)
& Jamie Wells (Spokane)
1:15pm Tracking Data & Sales - Colleen Donovan
Essential data - how to get it and where to find it
4:00Closing

Learn more about past WSFMA trainings: